AI-Powered Digital Growth Company

AI Can Do the Work.Experts Know What Work Matters.

SERPMOZ combines AI-powered execution, human expertise and growth strategy to turn digital visibility into qualified demand, customers and measurable revenue.

01 Who we are

Platforms we work across

  • Google Search
  • Google Ads
  • Google Business Profile
  • Microsoft Advertising
  • Meta
  • LinkedIn
  • YouTube
  • Shopify
  • WordPress
  • Webflow
  • HubSpot
  • GA4
  • WhatsApp Business
  • ChatGPT
  • Gemini
  • Perplexity

Services

Everything You Need to Build aStronger Digital Growth Engine.

Five disciplines, planned together and run by one team, so each channel makes the others work harder.
01 / 05

Search & AI

Be found in search results, map results and AI-generated answers for the queries that lead to customers.

02 / 05

Performance Marketing

Paid demand managed against qualified leads, acquisition cost and return, not platform-reported conversions.

03 / 05

Content & Social

An editorial programme that earns attention and authority in the places your buyers pay attention.

04 / 05

CRO & Automation

Turn visits into enquiries and enquiries into revenue, with the follow-up systems that stop leads going cold.

05 / 05

Web & Digital

Sites and stores engineered for search, speed, accessibility and conversion from the first wireframe.

See all 38 services

The AI marketing reality

AI Changed Marketing.It Didn’t Eliminate Expertise.

Today, businesses can generate content, analyze keywords, create campaigns and automate repetitive marketing tasks with AI. The problem is no longer access to tools.

The problem is knowing what to ask, what to prioritize, what to validate and what actually deserves investment.

AI can execute

  • Research
  • Generate
  • Analyze
  • Automate
  • Experiment

Fast, tireless and increasingly capable. Also indifferent to whether the task was the right one.

Experts decide

  • Strategy
  • Positioning
  • Prioritization
  • Search Intent
  • Validation
  • Business Context

Judgement built from seeing what works across markets, budgets and business models.

Hands sketching a system diagram on a whiteboard

SERPMOZ combines

  1. 1

    AISpeed and scale

    Research, drafts and analysis in hours, not weeks.

  2. 2

    ExpertsJudgement

    What is worth doing, and whether it is right.

  3. 3

    StrategyDirection

    Where to compete, in what order, and what to leave.

  4. 4

    ExecutionShipped work

    Search, media, content and web that actually go live.

Growth you can trace

Qualified demand, customers and revenue, each tied back to the work behind it.

One team and one reporting view, so effort can be traced from first impression to closed revenue.

Why businesses still need experts

Tools Are Everywhere.Expertise Is Not.

Access to AI is now universal. Knowing what to do with it is still the scarce part. The same tools produce very different outcomes depending on who is asking the questions.

DIY AI

  1. Tools
  2. Tasks
  3. Output

Plenty gets produced. Whether it moved the business is left unanswered.

SERPMOZ

  1. Business Goals

    What growth has to mean for this company

  2. Intelligence

    Market, search, competitor and customer evidence

  3. Strategy

    Where to play, in what order, and what to ignore

  4. AI + Experts

    Machines for speed, people for judgement

  5. Execution

    Shipped work across search, media, content and web

  6. Optimization

    Evidence in, decisions out, every cycle

  7. Growth

    Qualified demand, customers and revenue you can trace

An analyst reading a dashboard at a desk

What an expert brings to the prompt

  • What to ask AI
  • What data matters
  • Which opportunities to prioritise
  • Which keywords carry commercial value
  • Which channels deserve investment
  • Why competitors are winning
  • How AI search changes discovery
  • Why traffic is not converting
  • How activity connects to leads, and leads to revenue
Build Your Growth Engine

Search everywhere

Be Discoverable EverywhereYour Customers Search.

Search used to be one box and ten links. Now a buying decision passes through assistants, maps, feeds, forums and marketplaces before anyone reaches your site.

How it used to work

  1. Google
  2. Website
  3. Traffic

One channel, one destination, one metric. Still part of the picture, no longer all of it.

SERPMOZ
  • Google

    Results, shopping, news

  • AI Search

    Assistants and AI answers

  • Google Maps

    Local packs and profiles

  • YouTube

    How-to and review video

  • Instagram

    Discovery and proof

  • LinkedIn

    People and companies

  • Communities

    Forums and Q&A

  • Marketplaces

    Product and service platforms

  • Industry Websites

    Directories, press, reviews

What discovery is for

  1. 01

    Search

    A buyer asks a question, in a search box, a map or an assistant.

  2. 02

    Discovery

    Your brand is among the answers they are given.

  3. 03

    Trust

    What they find next confirms you are credible.

  4. 04

    Conversion

    The next step is obvious and easy to take.

  5. 05

    Revenue

    The enquiry becomes a customer, and you can trace why.

AI search

Your Next Customer May NotSearch the Way They Used To.

More buyers now ask an assistant for a shortlist and read the answer instead of a results page. If that answer names three companies, the question is whether you are one of them, and what was said.

Which companies should I shortlist for this, and why?

AI-generated answer

  1. 1. Your brandRecommended

    Named for the specific need in the question, with a source to check.

  2. 2. Another provider

    Mentioned for a different use case.

  3. 3. Another provider

    Listed without a supporting source.

  • yourbusiness.com
  • industry publication
  • review platform
Illustration of the format. Real answers differ between assistants and between runs of the same question.

What the work covers

  1. 01

    AI Search

    How assistants and AI results describe your category, and whether you appear.

  2. 02

    Answer Engines

    Content structured to answer the questions buyers actually ask.

  3. 03

    Generative Search

    Being a source that generated answers draw on and link to.

  4. 04

    Entity Visibility

    A consistent, machine-readable account of who you are and what you do.

  5. 05

    Brand Mentions

    Presence in the publications and communities that models learn from.

  6. 06

    Citation Opportunities

    Pages and data worth citing, placed where they will be found.

  7. 07

    Content Coverage

    The gaps between what buyers ask and what your site answers.

No one can guarantee a place in an AI answer, and we do not claim to. Results vary by assistant, question and market; we measure presence across repeated prompts and report it as a range.

The SERPMOZ growth system

From Visibility to Revenue.

We don’t optimize marketing channels in isolation. We connect them to the customer’s journey and the business outcome.

  1. 01 / 09

    Market Intelligence

    Who buys, why they buy, what they compare you with and where the category is heading.

    Segments by commercial value

    Sample
    • Mid-market retailHigh
    • Enterprise retailHigh
    • D2C brandsMedium
    • WholesaleLow
  2. 02 / 09

    Search Intelligence

    Demand mapped by intent and value across search engines, AI answers, maps and platforms.

    Opportunity map: value against effort

    Sample
    PrioritiseValue →
  3. 03 / 09

    Demand Generation

    Paid and organic programmes that reach buyers before they have a shortlist.

    Demand by channel, this quarter

    Sample
    • Organic search38%
    • Paid search27%
    • Paid social19%
    • AI & referral16%
  4. 04 / 09

    Content & Authority

    Evidence that you know the subject, published where buyers and algorithms look for it.

    Editorial pipeline

    Sample
    • Pricing explainer with worked examplesExpert review
    • Comparison: spreadsheets vs platformIn draft
    • Original data: stock-out surveyPublished
    • Integration FAQ hubBriefed
  5. 05 / 09

    Conversion Optimization

    Pages, offers and journeys tested until more of the right visitors take the next step.

    Experiment: demo request form

    Sample

    Control

    3.4%

    Baseline

    Variant B · fewer fields

    4.1%

    Leading · still running

  6. 06 / 09

    Lead Generation

    Capture, qualification and routing so enquiries reach the right person quickly.

    Lead funnel

    Sample
    1. Visitors48.2k
    2. Enquiries1,640
    3. Qualified312
    4. Meetings94
  7. 07 / 09

    Sales Intelligence

    What marketing learned about the account, handed to sales in a usable form.

    Account context handed to sales

    Sample

    Sample Retail Co.

    High intent
    • Read the pricing explainer twice this week
    • Compared two competitors on the alternatives page
    • Three people from the same company visited
    • Asked about migration in the enquiry form
  8. 08 / 09

    Revenue Attribution

    Closed revenue traced back to the channels, campaigns and content that influenced it.

    Closed revenue by first touch

    Sample

    ₹42.8L

    • Organic search₹17.5L
    • Paid media₹14.1L
    • AI & referral₹6.0L
    • Direct₹5.2L
  9. 09 / 09

    Continuous Optimization

    Budgets and effort reallocated on evidence, cycle after cycle.

    Budget reallocated on evidence

    Sample
    • Comparison contentIncrease
    • Brand search adsHold
    • Broad social prospectingReduce

Methodology

Strategy First.AI Accelerated.Expert Approved.

Six stages, run as a loop. Nothing is executed before it has been prioritised, and nothing is reported that cannot be traced.

Optimize feeds Discover. Each cycle starts with better evidence than the last one had.

Read the full methodology

Stage 01 of 06

Discover

Understand business, market, customer and competition.

Stakeholder interviews, commercial model, existing data and a clear statement of what growth needs to look like.

Industries

Growth Strategies BuiltAround Your Business.

A dental practice and a SaaS company do not share a buyer, a sales cycle or a search landscape. The plan should not look the same either.

Global + local growth

Local Expertise.Global Ambition.

We work with businesses around the world. Language, regulation, platforms and buying habits change from market to market, so strategy is adapted to each one, not translated.

See how we work by market

Local time

IN · Taj Mahal

India

India is a mobile-first, multilingual market where search behaviour changes sharply between metros and smaller cities.

Growth in India

What is different here

  • 01Language and script
  • 02WhatsApp in the funnel
  • 03City-level competition

Our work

Growth YouCan Measure.

We publish client results only with written approval and verified figures. Until the first are cleared, these scenarios show how we would approach three common situations.

See all work

How a real result is documented

  • A baseline before any work

    Every metric we intend to move is recorded at the start, with its source.

  • Numbers from your systems

    Results are read from your analytics, ad accounts and CRM, not our tools.

  • A change log you can audit

    What shipped, when and why, so an outcome can be traced to the work.

  • Published only with permission

    No logo, quote or figure appears here without written approval.

A team in discussion around a meeting table by a window

Why SERPMOZ

We don’t replace expertise with AI.We use AI to make expertise faster, deeper and more scalable.

About SERPMOZ
  1. 01

    Expert-Led

    Strategy and sign-off sit with senior specialists who are accountable for the outcome.

  2. 02

    AI Accelerated

    Research, analysis and production move faster, so more time goes to thinking.

  3. 03

    Revenue Focused

    Plans and reports are built around pipeline and revenue. Activity metrics are supporting detail.

  4. 04

    Search Everywhere

    Search engines, AI answers, maps, social and marketplaces treated as one discovery landscape.

  5. 05

    Data Driven

    Decisions are made on evidence you can inspect, with the method shown.

  6. 06

    Built for Scale

    Processes, tooling and governance that hold up across markets, brands and teams.

Engagement

Scoped to Your Stage,Not Sold as a Package.

Five ways to work with us, ordered by business maturity. Each is scoped after a diagnostic, around outcomes and strategic opportunities instead of deliverable counts.

Compounding · Search plus one acquisition channel

Growth

Companies with traction that need consistent, compounding demand.

Compare all five models
How we work together
A small dedicated team, fortnightly working sessions
What it is designed to produce
Predictable qualified demand from two channels
Typically includes
  • Expanded search opportunity portfolio
  • Content and authority programme
  • Paid media or CRO workstream
  • AI search visibility tracking

Pricing depends on market, scope and starting point. You will get a specific proposal after the growth audit, with the reasoning behind it.

Start with a growth audit

Stop Buying Marketing Activity.Start Building a Growth Engine.

Tell us where you are today, where you want to go and what is holding growth back. We’ll identify the highest-impact opportunities.

What happens next

  1. 1

    You tell us where you are

    A short form about the business, its goals and what is holding growth back.

  2. 2

    A strategist reviews it

    Search, AI visibility, paid media, content and conversion, read together.

  3. 3

    You get the priorities

    The highest-impact opportunities, in order, with the reasoning shown.

No obligation, and no guaranteed outcomes promised. Just an honest read of where you stand.